AI pulls answers from trusted sources like Reddit, YouTube, Wikipedia, and third-party listicles. We get you featured across these sources so AI cites you as the go-to choice.
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We identify the subreddits where your buyers ask questions, and write helpful responses that mention your product only when it's a natural fit.
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We help you create video content that explains your category, demonstrates your tool, and gets indexed by AI.
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We pitch and place your brand in "best of" articles, comparison guides, and category roundups on established sites.
We help you write blogs, build backlinks and set the right technical foundation so you show up on SERP
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We build compliant, neutral, well-sourced pages that pass editorial scrutiny and stay live.
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Reddit bans overt promotion. YouTube requires production quality and SEO knowledge. Wikipedia demands neutrality. Each platform requires different skillsets.
Finding someone who knows how to navigate Reddit, YouTube, listicles, Wikipedia, and AI indexing isn’t cheap. Expect $90–120K+ for a full-time AEO specialist, and that’s just the base.
To cover AEO end-to-end, you’ll need multiple paid tools from tracking mentions to monitoring AI citations. Even the basic stacks easily run $500–1,000/month.
We can confidently say about 30% of our pipeline comes from SEO & AEO. We also got over 300K in pipeline from SEO for no additional work and it is compounding month over month.
"We got to 29,000 clicks per month. That's a 3x increase in just 4-5 months. Signups are up 125% year over year. It's an investment that pays off across the funnel."
We mainly targeted BOFU and captured a high volume of traffic. In the last 7-8 months, we saw a 60% increase in traffic, which is, of course, a great number.
Our organic search has about 3x since September when we started working with Scalerrs. And it's not just the branded keyword that saw an uptick. Our non-branded keywords high volume keywords have also really grown.
We've seen a huge shift in our organic traffic growth. Over the time that we've been working together, it's probably been a 200% uplift in clicks. This is really meaningful because we're positioning ourselves is quite a niche vertical.
“Keywords in position 1-3 have grown from ~100 to 600 in 18 months. We've seen significant traffic growth (3-5x) and more qualified leads from SEO than we were seeing previously. We're very pleased with these results... Scalerrs are also very revenue-oriented compared to other agencies I've come across.”
We can confidently say about 30% of our pipeline comes from SEO & AEO, which wasn't the fact at all. In the last month, we got over 300K in pipeline from SEO for no additional work, which is crazy. It is compounding month over month. And I'm sure it's going to grow even further.
"Our SEO channel has grown MoM in traffic and sign ups... The team is very thorough, deliver on time, follow up clearly, communicate well, and are very responsive. Overall the team is very invested in our growth”
"The results have frankly been quite shocking... the impact made was much quicker than what we expected initially... we couldn't be happier with the partnership"
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Buyers who find you through AI answers arrive pre-educated. They already know what you do, why you're relevant, and often how you compare to alternatives. AEO shortens the sales cycle by doing the early-stage research for your buyer before they ever reach out.
Ask ChatGPT or Perplexity who the top tools are in your category. If your competitors show up and you don't, you need AEO. If nobody shows up, you have a first-mover opportunity.
A complete AEO strategy covers Reddit thread placements, YouTube content, third-party listicle inclusions, and Wikipedia where applicable. Each channel feeds the sources AI systems pull from when generating recommendations.
AEO—Answer Engine Optimization—is the practice of getting your brand cited by AI systems when buyers ask questions in tools like ChatGPT, Perplexity, and Google AI Mode
We audit exactly where they're showing up, reverse-engineer the sources driving their citations, and build presence in those same places
PR targets journalists and publications. AEO targets the sources AI systems actually cite—Reddit threads, YouTube reviews, community-driven listicles.
Any category where buyers research before buying—SaaS, fintech, HR tech, e-commerce tools, cybersecurity, and professional services. If your buyers are asking AI "what's the best tool for X," AEO makes sure your answer is in the room.
SEO and AEO reinforce each other. But AI search is growing fast, and brands that wait until it's dominant will spend years catching up. The right move is running both.
AEO improves your visibility across ChatGPT, Google AI mode, Claude, Perplexity, Gemini, and Google AI Overviews. These platforms all pull from the same trusted sources—Reddit, YouTube, Wikipedia, and third-party comparison sites.
AEO requires coordinated effort across multiple platforms, so we recommend a minimum 3-month engagement to see compounding results. Pricing depends on which sources we're targeting and how much content creation is needed. We'll provide a custom proposal after understanding your goals and current presence.
We track AI citation frequency (how often you appear in ChatGPT, Claude, Perplexity answers), placement volume (Reddit threads, YouTube videos, listicles secured), referral traffic from each source, and pipeline impact (leads and conversions attributed to AEO channels). You'll see exactly what's working.
Wikipedia is just one part of AEO. If you don't qualify, we focus on Reddit, YouTube, and listicles—sources that are equally influential for AI recommendations and don't have strict notability barriers. We'll reassess Wikipedia eligibility as your coverage grows.
Reddit mentions and YouTube content can start appearing in AI answers within 4–8 weeks. Listicle placements typically show impact in 2–3 months. Wikipedia pages, once live, get cited almost immediately but take 3–4 months to build and publish.
Traditional SEO optimizes for Google's algorithm by improving your own website. AEO optimizes for AI systems by getting you featured in the third-party sources they trust like Reddit, YouTube, listicles, and Wikipedia.
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